About
Hi, I'm Katie. Your sales sidekick.
I've spent over a decade in sales and marketing across pharma and life sciences, working on long, high-value sales cycles where structure isn't optional. The businesses who win aren't always the loudest. They're the ones with a process that actually runs.
About Katie
Sales advice from someone who's still selling.
Katie has over a decade of commercial experience selling marketing and data solutions into enterprise clients across financial services, FMCG, pharma and retail, with six years at enterprise level. Clients personally closed include HSBC, Barclays, Rathbones, Investec, Tandem Bank and Handelsbanken in financial services. Pepsi and Mars in FMCG. Novartis and Pfizer in pharma. AMCS Group in B2B SaaS.
Across her career, she has personally closed over €8 million in revenue and led the acquisition and growth of multiple multi-million-euro client accounts, often originating from cold outreach and new market entry.
Alongside client work, Katie has led and developed business development teams, account managers and project managers, delivering training, coaching and facilitated workshops to support consistent commercial performance.
Why this business
Closing the gap that's hiding in plain sight.
I kept meeting brilliant business owners doing the visibility part well, posting, networking, showing up, but leaving real revenue on the table because the selling side hadn't been built. The Sales Sidekick exists to close that gap, without making anyone feel small for not having figured it out already.
How I work
Sidekick, not lecturer.
You are the hero of your business. You know your customers, your craft and your reputation better than I ever will. My job is to bring the structure, the questions and the experience that turn what you already do into something that converts consistently.
That means practical work, plain language and no jargon for the sake of it. It means doing the work alongside you rather than handing you a deck and disappearing.
The reason my advice works
I'm still in the seat you're sitting in.
I run Drogheda Life, a regional digital media brand serving the northeast of Ireland with active advertising and sponsorship clients. I personally pitch, sell and close that business every week. It's the reason I'm not teaching outdated theory. It's the reason I understand visibility and revenue as one problem, not two.
When I help your business sell, I'm helping from the same seat you're sitting in.
Let's see if we're a fit.
A free 20-minute Sales Health Check. No pitch, no obligation, one useful thing to take away.